RT @GrandNicolas: Bon Twitter, et si on se mobilisait pour que le gouvernement lance enfin une appli "17" ? Ça urge, je crois. https://t.co…
November 18, 2015
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Projet Application : 17 Secours
Pour que joindre le 17 ne soit plus un calvaire. Soutenez ce projet !
RT @SecretMediaInc: Fact: 26% of time spent watching desktop video ads is not monetized due to #adblocking in the US. http://t.co/NMIHbOOgaq
Adblockers Hit Another Market: Video | Monday Note http://t.co/jkm9WNmeG8
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Adblockers Hit Another Market: Video
by Frederic Filloux According to a new SecretMedia study, because of ad blocking software, one quarter to two thirds of video time ends up un-monetized. While broadcasters begin to grasp the full vibrancy of the ad-blocking ecosystem, the advertising community inexplicably lags behind. Right now, on digital, video is where the money is.
http://www.mondaynote.com/2015/09/14/adblockers-hit-another-market-video/
Survey: 61.9% of streamed pay TV is viewed on Apple devices http://t.co/Sy4aOJZj4l
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Survey: 61.9% of streamed pay TV is viewed on Apple devices
TV Everywhere (sometimes called authenticated streaming) is the entertainment industry's clunky term for a business model where broadcasters (chiefly the cable networks) allow customers access to content through Internet-connected devices-tablets, smartphones, PCs, set-top boxes. It's not YouTube. It's not user-generated. It's not free.
